EQUITUS

SOCIAL INSIGHT


Powerful Analytics that Bring Social Media to Life

SEE THE BIG PICTURE

Equitus Social Insight extracts data from millions of sites across the digital oasis; including social media, boards, blogs, news, and video comments, to provide a big picture view of the opinions and experiences of populations.

Unattributable & Private

MONITOR

Track keywords, phrases, hashtags, or any combination in native languages and across millions of URLs. Uncover consumer sentiment expressed across numerous online sources.

ANALYZE

Find the best ways to uncover the answers hidden in social analytics. Evaluate information with flowcharts, word clouds, and pinpoint precision. Easily adapts to your own tools.

REPORT

Customize and summarize the analysis of your data with more than 100 pre-loaded, presentation ready reports.

ALL IN A SCALING SOLUTION

Every second, Equitus is scraping the cyber landscape for new information to inform decision making

42+

LANGUAGES

130+

MILLION URL’S

10+

BILLION POSTS

INCLUDING INTEGRATION WITH VISUALOPS

USE CASES

ELECTION SUPPORT

Election Support

Outside of polls, what do people really think about a particular candidate? Easily distinguish between the news portrayal and how voters really feel. Monitor voter’s reactions to speeches, appearances, and emerging news about the candidate. Determine what talking points click with voters to effectively address voter needs and tailor a successful political campaign.

INTELLIGENCE GATHERING

Intelligence Gathering

Regardless of the type, intelligence requires the aggregation of digital information from numerous sources. Social Insight is the first step to generating leads. Track and analyze chatter about a given topic across countless websites. Identify slang terms and subtle connections within target communities.

MARKET RESEARCH

Market Research

Social Insight has been used for social media monitoring to evaluate the effectiveness of marketing campaigns. Evaluate sentiment using social media, news sites, blogs, reviews, boards, video sites, and other publicly available forums. Zero in on the details to significantly improve situational awareness about a product and gain market share over competitors by detecting changes in customer needs.

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